Lake Brunner Builder | Ken Drummond

Coastal Designs Marketing | Lake Brunner Builder Ken Drummond
Website Development (Built from Scratch)

Design & Structure
A bespoke, multi-page website featuring key sections such as Home, About Us, Services, Projects, and Contact, fully custom-built and styled by CDM.

Content & Messaging
Engaging copy emphasizing Ken's certifications, 32 years of experience, status as a Licensed Building Practitioner, and expertise with Lockwood Homes, kitset builds, vinyl cladding, renovations, decks, and more.

Visual Showcase
High-quality imagery featuring real projects (e.g., historic carriage restoration, bathroom renovations, deck building, tiny homes with vinyl cladding) prominently displayed to convey craftsmanship and versatility.

Contact Functionality
A fully integrated contact form requesting name, email, phone, project type, and message—streamlined for user inquiries.

Footer & Branding
Clear branding with attribution: “© 2025 by Coastal Designs Marketing,” plus business contact details for Ken and logo integration.

Search Engine Optimization (SEO)

Technical & On-Page SEO
The site was structured for SEO success: semantic headings, keyword-optimized content (e.g., “Master Builder Lake Brunner,” “West Coast Builder”), and smooth navigation—all aligning with SEO best practices.

SEO Features
CDM implemented foundational SEO services, including:

Google Analytics integration

Google Business Listing setup and management

Potential for future ads and strategic marketing options

Google Business Listing

Local Visibility & Discovery
The project included creating or configuring a Google Business Listing, enhancing local search visibility. This ensures Ken’s business appears on Google Maps, in local results, and offers essential business information (hours, location, services) to potential clients.

Facebook Business Account

Social Media Presence
A Facebook business presence was established, allowing Ken to engage with local followers, share project updates, and enhance community trust. The page includes posts, photos, and video reels showcasing the breadth of his work.

Handover to Client (Under Chrissy & Ken’s Management)

Client Empowerment
CDM delivered the site and assets fully functional and user-friendly, including training so that Ken—or his designated team—can handle updates, content posting, and platform management independently.

Ongoing Autonomy
The setup ensures Ken retains control over the website, Google Business profile, and Facebook account without requiring CDM’s continuous involvement.

Visit Lake Brunner Builder Ken Drummond's site here
https://www.lakebrunnerbuilderkendrummond.co.nz/